Kristoffer Sandven, a professional Search Engine Optimizer (SEO), wrote a piece recommending software for your small business. Three 37signals tools make the list:
After using it for a while I can’t believe I managed without it. Keeping everything in one place is invaluable. The software keeps track of emails, to-dos, milestones and writeboards (notes), as well as files (documents, pictures, screen shots etc) and makes it available for all participants. I find the messages function especially useful. You can enter a message and notify participants by email. They can then comment on the message directly by email by replying to the notification. Very neat.
Highrise does exactly what I need in a very nice interface. Keep track of contacts and leads, deals and todos in one place. Love the email to Highrise functions. I can forward emails to a special dropbox email address to add new contacts or add emails to the history of a contact. I can do the same to add tasks, even assign them to be done today, tomorrow, later etc.
Campfire is a web-based group chat tool that lets you set up password-protected chat rooms in just seconds. Using the software you can Invite a client, colleague, or vendor to chat, collaborate, and make decisions. You can also link to a room on your intranet for internal communications. Campfire is elegant, easy, and web-based. You don’t need to download, install, or configure anything. Just like the other 37signals applications it is iPhone compatible too.
Read the full piece for more of Sandven's suggestions.