The authors start out describing how they use Basecamp, which they describe as "so powerful because of its simplicity":
I found the process of adding new todo lists and milestones very easy and user friendly and most of all, I like being able to sort my todo list however I want with drag & drop and show only the items that are due during a specific date range. Speaking of our case, we create a new milestone for every scheduled post (usually reviews and doublestories), then assign some todos to that milestone.
Author Federico Viticci also uses Headquarters, an iPhone Basecamp app, and describes it as "probably one of the most beautiful apps that ever touched my iPhone."
Cody, another author at the blog, then describes how he integrates Backpack into the process:
You can create pages for just about anything, and I personally dedicate a separate page to each article I write. In that page, I can create a small personal Todo list, add notes, attach files, and create a Writeboard where the article exists. This way Federico can see my changes to the article, he’ll get notified when different versions are ready, and he can help me proofread (or vice-versa). Everything is in one spot, and you can come back to this information if needed...
The Journal is like a miniature Twitter. It’s where you can update your status (albeit for professional reasons, such as, “This lasagna is awesome!”) to inform your coworkers what you’re doing. It’s great because Federico and I can see what’s finished, what we’re working, and perhaps get a little insight into our moods that day. If I start working on something or complete a task, I’ll note it in the Journal.